RohanKumar®

Optimengine

Revolutionizing the Digital Landscape: How OptimEngine Turbocharged the Web Hosting Industry Project: Optim Engine Brand Identity Design Industry: SaaS (Web Hosting) About the brand: Optime Engine is a cutting-edge brand specializing in optimizing online experiences, delivering web hosting solutions, and enhancing business branding. With a powerful suite of tools and services, Optime Engine aims to […]

Khushi Kumar

Khushi Kumar’s Brand Identity Shined in the Fashion World Project: Khushi Kumar-Brand Identity Design Industry: Fashion About the brand: Khushi Kumar® is a special fashion brand that beautifully blends Indian heritage with modern style. They offer glamorous clothing and accessories that celebrate culture, craftsmanship, and empower women to stand out. The Challenge: The challenge was […]

Raw Scale

Rebranding a digital agency that excels. Project: Raw Scale Brand Identity Design Industry: Digital Agency About the brand: Raw Scale is a creative digital agency that seamlessly combines strategic thinking, design, and marketing. Their mission is to empower entrepreneurs, coaches, and consultants to gain a competitive edge in today’s digitally connected world. The Challenge: Raw […]

Tchoufa Foundation

Craft of a High-Impact Brand Identity for a Nonprofit Organization. Project: Tchoufa Foundation Identity Design Industry: Non-Profit About the brand: Tchoufa Foundation, a non-profit organization, is operated by the Tchoufa Family in Maryland, USA. The foundation’s mission is to breathe life into their noble cause. The Challenge: Tchoufa Foundation approached me with a vital mission […]

Why Startups Fail: No Good Branding and Design

Lack of Branding and Design Startups Fails

Good branding and design aren’t just about making your business look pretty. They’re about creating a strong brand identity that resonates with your target audience and sets your business apart from the competition. Lack of differentiation, poor first impressions, inconsistent branding, lack of emotional connection, and missed opportunities are just some of the ways startups can fail when there’s no good branding and design. As a brand designer, I’ve seen firsthand how good branding and design can make a significant impact on a business’s success. Don’t let your startup become another statistic. Let’s work together to create a strong brand identity that sets your business up for success.